Privacy policy

1) Introduction and contact details of the responsible party

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about how your personal data is handled when you use our website. Personal data is all data with which you can be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Ulrich Ehret, Ehret Design Ulrich Ehret, Graduate Designer, Karrillonstrasse 30, 69469 Weinheim, Germany, Tel.: +490620117430, Email: info@ehretdesign.de. The controller is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

2) Data collection when visiting our website

2.1 If you use our website purely for information purposes, i.e., if you do not register or otherwise provide us with information, we only collect data that your browser transmits to the website server (so-called "server log files. When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Website visited
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you accessed the site
  • Browser used
  • Operating system used
  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 (1) (f) GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for any other purpose. However, we reserve the right to subsequently review the server log files if there are concrete indications of illegal use.

2.2 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser bar.

3) Cookies

To make visiting our website attractive and to enable the use of certain functions, we use cookies, i.e. small text files that are stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies, while others remain on your device longer and enable the saving of page settings (so-called "persistent cookies. In the latter case, you can find out the storage period in the overview of your web browser's cookie settings.

If individual cookies we use also process personal data, the processing is carried out in accordance with Art. 6 (1) (b) GDPR either for the execution of the contract, in accordance with Art. 6 (1) (a) GDPR in the case of consent, or in accordance with Art. 6 (1) (f) GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

You can set your browser so that you are informed about the use of cookies and can decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

4) Contacting us

When you contact us (e.g. via contact form or email), - Personal data is processed exclusively for the purpose of processing and answering your request and only to the extent necessary for this purpose.

The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 (1) (f) GDPR. If your contact is aimed at entering into a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted if the circumstances indicate that the matter in question has been conclusively resolved and provided that there are no statutory retention periods to the contrary.

5) Use of customer data for direct marketing

Subscription to our email newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information required to receive the newsletter is your email address. Providing additional data is voluntary and will be used to contact you personally. We use the so-called double opt-in process to send newsletters, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by clicking on a verification link sent to the specified email address.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 (1) (a) GDPR. We store your IP address entered by your Internet service provider (ISP), as well as the date and time of registration, in order to be able to trace any possible misuse of your email address at a later date. The data we collect when you register for the newsletter will be used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a corresponding message to the person responsible mentioned above. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list unless you have expressly consented to further use of your data or we reserve the right to use the data for any other purpose permitted by law, about which we will inform you in this declaration.

6) Data processing for order processing

6.1 To the extent necessary for contract processing for delivery and payment purposes, the personal data we collect will be processed in accordance with Art. 6 (1) (b) GDPR to the commissioned transport company and the commissioned credit institution.

If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we will process the contact information you provided when placing your order in order to inform you personally within the scope of our statutory information obligations pursuant to Art. 6 (1) (c) GDPR. Your contact information will be used strictly for the purpose of notifying you of updates owed by us and will only be processed by us for this purpose to the extent necessary for the respective information.

To process your order, we also work with the following service provider(s), who support us in whole or in part in the execution of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

6.2 Transfer of personal data to shipping service providers

- DHL

We use the following provider as our transport service provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We will pass on your email address and/or telephone number to the provider in accordance with Art. 6 (1) (a) GDPR before delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will pass on your personal data for the purpose of delivery in accordance with Art. 6 (1) (b) GDPR, only the name of the recipient and the delivery address are passed on to the provider. This data is only passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent can be revoked at any time with future effect by notifying the above-mentioned controller or the provider.
- UPS

We use the following provider as our transport service provider: United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss, Germany

We will pass on your email address and/or telephone number in accordance with Art. 6 (1) (a) GDPR, we will pass on your data to the provider prior to delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the recipient's name and delivery address to the provider for the purpose of delivery in accordance with Art. 6 (1) (b) GDPR. This data will only be passed on to the extent necessary for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent can be revoked at any time with future effect by notifying the above-mentioned controller or the provider.

6.3 Use of payment service providers (payment services)

- PayPal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method from the provider that requires you to make an advance payment, your payment details provided during the ordering process (including name, address, bank and payment card information, currency, and transaction number), as well as information about the content of your order, will be passed on to the provider in accordance with Art. 6 (1) (b) GDPR. In this case, your data will be shared solely for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

If you select a payment method for which we make advance payments, you will also be asked to provide certain personal information (first and last name, street, house number, postal code, city, date of birth, email address, telephone number, and, if applicable, information about an alternative payment method) during the ordering process.

In order to protect our legitimate interest in determining your ability to pay in such cases, we will forward this data to the provider for the purpose of a credit check in accordance with Art. 6 (1) (f) GDPR. Based on the personal data you provide and other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option you have selected can be granted with regard to payment and/or default risks.

The credit report may contain probability values ​​(so-called score values). To the extent that score values ​​are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, is included in the calculation of the score values.

You can object to this processing of your data at any time by sending us a message or contacting the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

7) Retargeting/Remarketing and Conversion Tracking

Meta Pixel with Advanced Data Matching

Within our online offering, we use the "Meta Pixel" service from the following provider in advanced data matching mode: Meta Platforms Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland ("Meta.

If a user clicks on an ad placed by us on Facebook or Instagram, the URL of our linked page is extended by a parameter using "Meta Pixel." This URL parameter is then entered into the user's browser after redirection via a cookie that our linked page itself sets. In addition, this cookie records specific customer data, such as the email address, which we collect on our website linked to the Facebook or Instagram ad during processes such as purchases, account logins, or registrations (extended data matching). The cookie is then read and enables the transmission of the data, including the specific customer data, to Meta.

We use "Meta Pixel" with advanced data matching to make our advertisements (so-called "ads on Facebook and/or Instagram more effective and ensure that they correspond to users' interests or have certain characteristics (e.g., interests in certain topics or products determined based on the websites visited) that we transmit to Meta (so-called "custom audiences.

In addition, we analyze the effectiveness of our advertisements by tracking whether users were redirected to our website after clicking on an advertisement (conversion). Compared to the standard version of "Meta Pixel" The enhanced data matching feature helps us better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.

All transmitted data is stored and processed by Meta so that it can be assigned to the respective user profile and Meta can use the data for its own advertising purposes in accordance with Meta's data usage guidelines (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to place ads on and outside of Facebook.

All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website. deactivate.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is usually transferred to a Meta server and stored there; In this context, data may also be transferred to Meta Platforms Inc. servers in the USA.

For data transfers to the USA, the provider has adhered to the EU-US Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision of the European Commission.

8) Page Functionalities

Google reCAPTCHA

On this website, we use the CAPTCHA service of the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

Data may also be transferred to: Google LLC, USA. The provider uses "Google Fonts," i.e., fonts downloaded from the Internet by Google, to visually design the Captcha window. No further information beyond that mentioned above, which is already transmitted to Google via the ReCaptcha functionality, is processed in this case.

The service checks whether an input was made by a natural person or abusively by machine and automated processing, and blocks spam, DDoS attacks, and similar automated malicious access. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system type used, as well as the date and duration of the visit, and transmits this information to the provider's servers for evaluation. Cookies, i.e., small text files stored in the browser of the end device, may be used for this purpose.

If the processing described above is based on cookies, these will only be set if you have given us your express consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie Consent Tool" provided on the website.

If the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual responsibility on the Internet and preventing misuse and spam in accordance with Art. 6 (1) (f) GDPR.

We have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has adhered to the EU-US Data Privacy Framework, which ensures compliance with European data protection standards based on an adequacy decision of the European Commission.

Further information on Google's privacy policy can be found here: https://business.safety.google/intl/de/privacy/

9) Tools and Other

Cookie Consent Tool

This website uses a so-called "Cookie Consent Tool" to obtain effective user consent for cookies and cookie-based applications that require consent. The "Cookie Consent Tool" is displayed to users when they visit the page in the form of an interactive user interface, where they can give consent for specific cookies and/or cookie-based applications by checking the appropriate boxes. By using the tool, all cookies/services that require consent are only loaded if the respective user gives their consent by checking the appropriate boxes. This ensures that such cookies are only placed on the user's respective device if consent has been granted.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed in this process.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6 (1) (f) GDPR based on our legitimate interest in legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our website.

Another legal basis for processing is Art. 6 (1) (c) GDPR. As the responsible party, we are legally obliged to make the use of technically unnecessary cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider that ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

10) Rights of the Data Subject

10.1 Applicable data protection law grants you the following data subject rights (rights to information and intervention) vis-à-vis the responsible party with regard to the processing of your personal data. The respective conditions for exercising these rights are set out in the cited legal basis is referred to:

  • Right to information pursuant to Art. 15 GDPR;
  • Right to rectification pursuant to Art. 16 GDPR;
  • Right to erasure pursuant to Art. 17 GDPR;
  • Right to restriction of processing pursuant to Art. 18 GDPR;
  • Right to information pursuant to Art. 19 GDPR;
  • Right to data portability pursuant to Art. 20 GDPR;
  • Right to withdraw consent granted pursuant to Art. 7 (3) GDPR;
  • Right to lodge a complaint in accordance with Art. 77 GDPR.

10.2 RIGHT OF OBJECTION

IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST AS PART OF A BALANCE OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH FUTURE EFFECT FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED. However, we reserve the right to further processing if we can demonstrate compelling legitimate grounds for the processing that override your interests, fundamental rights, and fundamental freedoms, or if the processing serves to assert, exercise, or defend legal claims.

If your personal data is processed by us for the purpose of direct marketing, you have the right to object at any time to the processing of personal data concerning you for such marketing purposes. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

11) Duration of storage of personal data

The duration of storage of personal data is determined by the respective legal basis, the purpose of processing and - where applicable - also by the respective statutory retention period (e.g., retention periods under commercial and tax law).

When processing personal data on the basis of express consent in accordance with Art. 6 (1) (a) GDPR, the data in question will be stored until you revoke your consent.

If statutory retention periods exist for data processed within the framework of legal or similar obligations on the basis of Art. 6 (1) (b) GDPR, this data will be routinely deleted after the retention periods have expired, provided it is no longer required to fulfill or initiate a contract and/or we no longer have a legitimate interest in continued storage.

When processing personal data on the basis of Art. 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection in accordance with Art. 21 (1) GDPR, unless we can demonstrate compelling reasons for doing so. demonstrate legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves to assert, exercise, or defend legal claims.

When personal data is processed for direct marketing purposes on the basis of Art. 6 (1) (f) GDPR, this data will be stored until you exercise your right of objection in accordance with Art. 21 (2) GDPR.

Unless the other information in this declaration regarding specific processing situations indicates otherwise, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or otherwise processed.